Distinguished PR professionals recently visited San Beda University to share with students personal experiences and insights in the practice of public relations in the country.

The Philippine contingent to the 2nd ASEAN PR Conference in Kuching, Sarawak, Malaysia represented the country remarkably, contributing to the event’s learning sessions and bringing home top honors during the ASEAN PR Excellence Awards.

Members and guests of the Public Relations Society of the Philippines (PRSP) gathered at the Cebu Pacific Head Office in Pasay City to attend this year’s first Professional Development (ProfDev) session. The afternoon’s burning topic? Crisis communication.